The London Magazine was created as a unique piece that showcases all London has to offer in one place. It informs, educates and inspires individuals to recognize London’s economic potential and celebrate the successes in London. The magazine is a prime example of how the London Economic Development Corporation (LEDC) is changing conversation about economic initiatives in London and actively engaging with clients and the community. It serves to stand out from the crowd and showcase London’s unique and innovative ventures.
The Launch
On Monday, April 4th the LEDC and guests gathered at Toboggan Brewing Company to celebrate the launch of the new London Magazine from 4pm-6pm. The launch provided chance to give our partners and attending guests an exclusive sneak peak of the magazine hot off the press. It allowed LEDC to thank everyone involved or supporting the production and success of another London Magazine and celebrate the result together.
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Building on V1
LEDC’s second edition of the London Magazine has 76 pages of original content and photography, and features 8 different covers to represent London’s economic sectorial strength. This publication was put together without any advertising and is a free resource and sales tool for businesses, companies, non-profits, foreign and local investors, and community residents, allowing readers to learn more about London, Ontario and help share London’s story with the world.
Over 20,000 copies of the magazine are continually coming off the press to be distributed to more than 170 Canadian cities and 36 different countries. For local tourism agencies or companies in London, the magazine captures aspects of working and living in London to show their clients what makes London attractive place to come for business and stay for life. LEDC staff and our partners bring the magazines across the globe to conferences and clients, showing them London’s business advantages and how they would be supported if they choose to grow their business in our city.
The London Magazine and all of its advertising materials were created in collaboration with talented local companies in London, including Lashbrook Marketing and Public Relations, web.isod.es, Contact Creative Services Inc., many skilled photographers as well as all of the companies featured in the magazine.
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Sneak Peak
The publication features success stories about innovation, technology, arts and culture, entrepreneurship, manufacturing, food and beverage processing and professional services, while highlighting key London facts, statistics and advantages like affordable infrastructure, economic initiatives, renowned research facilities and medical firsts.
In the food and beverage industry, the magazine features The Original Cakerie, Cargill, Nestle, and many beverage processors like Black Fly Beverage Company and Forked River Brewing. Manufacturers will enjoy content about Brose Canada, Diamond Aircraft, Jones Packaging and the many companies involved with product development, automotive supply chain and sporting goods.
Some digital creative companies in London like Autodata Solutions, ZTR Control Systems and Big Blue Bubble are featured in the magazine, as well as many unique high-tech headquarters in the downtown core. You will also find life science leaders like 3M Canada, Stiris Research Incorporated and many with research and development capabilities like the Lawson Health Research Institute.
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A large part of telling London’s story includes sharing what makes our city a special place to work, live, play and learn. The magazine focuses on advantages like affordable industrial land and London’s test market capabilities, as well as the artistic, historical and cultural landscape in the city.
Order the London Magazine for free by visiting magazine.ledc.com and while you’re there, explore a selection of the contents in the digital version.
