London Ont. businesswoman recognized as one of Canada’s most powerful women
Erin Craven, founder of UROSPOT, is receiving the Women's Executive Network ‘Compass Rose Entrepreneur Award’ for her work in creating a modern solution to treat pelvic health challenges.
The award recognizes the top 100 women across the country who make a transformational difference in their fields.
Born and raised in London, Craven graduated from Western University’s Ivey Business school. Having worked in health care and innovation for 20 years, she decided to combine those two passions and start her own business.
Craven said the idea came to her from trying to solve a problem she was dealing with personally.
“Like most women, I was struggling from bladder leaks, urgency and frequency, waking up at night to go to the washroom. It was happening at such a young age that I was like this can’t be the rest of my life. There has to be a solution,” said Craven.
UROSPOT combines modern technology with world-class education and health coaching to solve pelvic health problems.
“The chair that we sit on at UROSPOT uses electromagnetic energy, and that energy moves through the chair, through your clothing and actually stimulates the entire pelvic floor musculature at a rate and intensity that you could never do on your own,” said Craven.
Craven started her business UROSPOT four years ago, and now has 20-plus clinics across Canada. She said she wants to help close the health care gap for women, while encouraging female empowerment.
“I wanted to create entrepreneurship opportunities for other women as well, so what we've done is by franchising UROSPOT we've allowed all these women across Canada to also become their own boss, to bet on themselves, to start their own companies, and to do what we are doing in other communities across the country,” explained Craven.
Craven’s ultimate goal is to encourage people who are struggling with this condition in silence to seek help. She hopes to make this taboo subject talkable and help people realize they deserve help.
CTVNews.ca Top Stories
Ontario to ban use of cellphones in school classrooms starting in September
Ontario is introducing a suite of measures that will crack down on cellphone use and vaping in schools.
'Do not consume': Gift Chocolate recalled due to undeclared milk, soy
The Canadian Food Inspection Agency has issued a recall for a specific chocolate brand sold in Ontario and Quebec.
Have you heard the one about Trump? Biden tries humour on the campaign trail
U.S. President Joe Biden is out to win votes by scoring some laughs at the expense of Donald Trump, unleashing mockery with the goal of getting under the former president's thin skin and reminding the country of his blunders.
Murder charge laid after man falls to death from Toronto apartment balcony
One person has been charged with second-degree murder in connection with the death of a man who fell from a balcony following an altercation inside a Toronto apartment building.
Ukraine's army chief reports tactical retreat in the east, and warns of front-line pressure
Ukraine's troops have been forced to make a tactical retreat from three villages in the embattled east, the country's army chief said Sunday, warning of a worsening battlefield situation as Ukrainian forces wait for much-needed arms from a huge U.S. aid package to reach combat zones.
Invasive and toxic hammerhead worms make themselves at home in Ontario
Ontario is now home to an invasive and toxic worm species that can grow up to three feet long and can be dangerous to small animals and pets.
Kitchener family says their 10-year-old needs life-saving drug that cost $600,000
Raneem, 10, lives with a neurological condition and liver disease and needs Cholbam, a medication, for a longer and healthier life.
Laurentian University to spend millions on recommendations in second budget post insolvency, but nothing new to reopen pool
Laurentian University's board of governors approved a budget of just over $201.7 million for the 2024-2025 fiscal year.
Here's where Canadians are living abroad: report
A recent report sheds light on Canadians living abroad--estimated at around four million people in 2016—and the public policies that impact them.